Curbside Pickup + Local Delivery Available!
ITCHY DOG PROTOCOL™
Your Dog’s Path to Relief Starts Here
If your dog is constantly scratching, licking, or battling red, irritated skin — you’re not alone.
At Mutts + Meows Natural Pet Market, we specialize in helping dogs with allergies and sensitivities find lasting relief through our Itchy Dog Protocol™ — a holistic, three-part approach to restoring healthy skin from the inside out.
Our goal is simple: to help your dog feel comfortable, look healthy, and live itch-free — naturally.
1
Food: Feed the Foundation
True skin health starts in the bowl.
- Limited-ingredient and single-protein diets to reduce inflammation
- Raw, gently cooked, and freeze-dried foods for optimal digestion
- Grain-free and novel protein formulas for sensitive dogs
- One-on-one nutrition counseling to find the best diet for your pet
Our nutrition options include:
Every food we carry is chosen for its clean ingredients and proven results — no fillers, no artificial additives, and no empty calories.
📍 Visit us in Mt. Juliet for personalized guidance from our nutrition experts.
We hand-select allergy-friendly, whole-food diets that remove common triggers and support gut and immune balance.
Thera-Clean® Microbubble Bath
The Ultimate Deep Clean for Your Dog
- Deep Clean, Naturally – Removes buildup, odor, and irritants that regular baths can’t reach.
- Gentle on Sensitive Skin – Soothes irritation and supports healing with pure microbubble technology.
- Ideal for Itchy Dogs – Helps reduce scratching and dryness as part of our holistic Itchy Dog Protocol.
2
With only a few hundred Thera-Clean machines worldwide, this exclusive service gives your dog a cleaner, softer, and healthier coat — all while they relax in a soothing spa experience
Give your pup the spa day they deserve with the Thera-Clean® Microbubble Bath — a gentle, deep-cleaning experience that goes beyond the surface to support skin health and comfort.
Perfect for dogs with allergies, itchy skin, or sensitivities, Thera-Clean uses millions of oxygen-rich microbubbles (as small as 3 microns!) to lift away dirt, bacteria, and allergens from deep inside pores — without harsh soaps or chemicals.
✨ Book your Thera-Clean Microbubble Bath at Mutts + Meows in Mt. Juliet, TN today and see why we’re the go-to spot for itchy, allergy-prone pups.
3
To maintain long-term relief, we integrate targeted supplements that support your dog’s immune system, skin barrier, and gut health.
We carry:
- Omega-3s and skin health oils for hydration and shine
- Probiotics and digestive enzymes to balance the gut
- Natural anti-inflammatory blends to reduce itching and redness
- Functional chews and powders your dog will actually enjoy
Every supplement we recommend has been tested on our own pets — so we know it works.
supplements
Support from the Inside Out
We hand-select allergy-friendly, whole-food diets that remove common triggers and support gut and immune balance.
why it works
Our Itchy Dog Protocol isn’t a quick fix
It’s a complete wellness approach that addresses the root causes of skin irritation.
By combining better nutrition, gentle topical care, and science-backed supplementation, we help dogs find real, lasting comfort.
If your pup is struggling with allergies or itchy skin, visit Mutts + Meows — The Itchy Dog Store in Mt. Juliet — and let’s create a plan that helps your dog feel their best again.
LOCATION
1233 N Mt. Juliet Rd
Mt. Juliet, TN 37122
HOURS
Monday – Friday:
10 AM – 7 PM
Saturday – Sunday:
10 AM – 5 PM
CONTACT
Phone:
615.944.1892
Email: Info@muttsandmeows.com
LOCATION
FOLLOW ALONG
GET INVOLVED
Become a Pupfluencer
Get Sponsored
Join Our Team!